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I don’t know if that double speak conclusion makes much sense. If they were doing bad in foreign markets and the share of revenue there was negligible, currency fluctuations would have no impact.

Actually, it’s the inverse, where currency fluctuations only start to have an effect when you have significant foreign revenue



> Actually, it’s the inverse, where currency fluctuations only start to have an effect when you have significant foreign revenue

I do think Google has had a "have significant foreign revenue" for quite some time now, otherwise they wouldn't have reached almost a $1 trillion market valuation, it's a strange thing though that only now they've started putting the blame on "currency fluctuations", a move which is usually made by non-cool businesses like retailers or copper-miners (to name just a few), not by Amazon and Google (at least not until now).

Maybe I'm just a little bit too cynical when it comes to how business is done nowadays, but in the case of those retailers and copper-miners I just mentioned blaming "currency fluctuations" it's just a way of not acknowledging to their investors that "hey, we didn't do our homework in terms of execution oversees, but let's blame it all on FX, it's not like even the central bankers know how this currency thing even works". Like I said, maybe I'm just cynical, but I see Google playing the same defect-the-blame game, especially as the Google representative repeatedly refused to come with any other details about this (presumably by the next conference call she'll be surprised to hear that FX hedging is actually a thing that most of the time works quite well).




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