There is so much wrong with the statement at the top of your site.
#1 LOTS of people have no idea what Airbnb is. This service by itself is very niche.
#2 Can you even use the name of another company like this? Do they want you to associate yourself with their service?
#3 Everyone has food porn? Really? The LAST thing foodies want to think about when looking for food related websites is pornography. In fact, for many, just the words on the page make for a disgusting feeling.
#1 LOTS of people have no idea what Airbnb is. This service by itself is very niche.
#2 Can you even use the name of another company like this? Do they want you to associate yourself with their service?
#3 Everyone has food porn? Really? The LAST thing foodies want to think about when looking for food related websites is pornography. In fact, for many, just the words on the page make for a disgusting feeling.