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UberVU Response:

For the life of me, I can't figure out how to link directly to a specific reply in Google+, but here's the reply from UberVU:

"Elisabeth Michaud Hi Sumit - Elisabeth from uberVU here (I also run the uberVU twitter account where we were chatting earlier). Niek is right that we have been using a tool called LeadLander (based in San Francisco) to help us connect with companies who visit our site. We take privacy very seriously and definitely don't want visitors to our site to feel we are overstepping our boundaries. As such, we've decided as a team to discontinue our use of LeadLander and focus our efforts on other ways to engage website visitors. You won't see any further emails from us, and these changes will be implemented globally.

If you have any further concerns, don't hesitate to reach out to me at <redacted>"



Wow that seems like a pretty sweeping change from a post and thread on G+. I'm wondering of they were seeing much value from those kinds of emails?

It seemed like it would be effective overall, considering their product and audience, so I'm surprised they backed away from it so quickly.





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